How Dr. David Maloely Used Intuition (and Marketing) To Create A Successful Dental Practice – Ep. 2 – Start Your Own Practice

Is there a “one-size-fits-all” model to starting or running a dental practice?

If so, today’s episode, and guest, busts that myth.

For most of us, we have a similar path to practice ownership.

School, associateship, and then on to find a practice to take over or start a new one all together.

Where we all differentiate is the problems we’ll face along our individual journeys.

Dr. David Maloley, if anyone, knows problems and adversity along the journey.

Click here to get today’s episode bonus: A behind the scenes clip where Dr. Maloley covers how he consumes content, and a round-up of books he recommends to stay on top of marketing as a practice owner.

Dr. Maloley attended the University of Nebraska in Lincoln, where he earned his bachelor’s degree and later his Doctor of Dental Surgery degree.

As an undergraduate, he had the opportunity to work as a student athletic trainer on the sidelines for the Cornhuskers during the National Championship seasons in 1994 and ‘95.

In 2003, Dr. Maloley completed an Advanced Education in General Dentistry residency in Ft. Jackson, South Carolina, then served as a Dental Officer in the U.S. Army for the next five years.

While in the army, Dr. Maloley was stationed at dental clinics in Giebelstadt, Germany for two years and Vicenza, Italy for two years, providing general dentistry services for the local military communities.

After he returned to the U.S. in 2007, he worked at a private practice near Charlotte, NC for two years before relocating to Colorado to open Vail Valley Dental Care.

Dr. Maloley is a Fellow in the Academy of General Dentistry and a member of the American Dental Association, the Colorado Dental Association and the American Academy of Cosmetic Dentistry.

Since graduating from dental school, he has completed over 1,000 hours of continuing education.

Dr. Maloley is also the host of The Relentless Dentist Podcast, a fantastic podcast that is the interview series that Dr. David wanted himself and couldn’t find, so he created it himself!

Here are a few things you’ll discover in today’s episode:

• How Dr. David found out when the time was right for him to be a dental practice owner
• What an unwanted war-time assignment in Europe taught Dr. David about mindset, politics, and religion
• The process Dr. David went through to start his own practice
• How Dr. David used intuition (instead of the highest population-to-dentist ratio) to find the perfect location for his practice
• The importance that “lifestyle design” played in David setting up his ideal life and business
• What Dr. David would do if he could do it all over again and David’s advice if you’re just starting up a practice
• The problems Dr. David didn’t know he was going to have to overcome.
• What happened when Dr. David’s back was against the rope in business and his personal life
• What happened when Dr. David experimented with direct mail
• The ONE piece of advice Dr. David would give himself if he was starting a practice all over again
• How momentum helps you make progress in starting up your own practice
• Why, as a practice owner (or future practice owner), you should be a student of marketing
• How the Golden Rule applies to your clients
• Should you be friends with your clients?

Free Episode Bonus:

Dr. David mentioned something interesting to me while chatting…

And it was about how he learns and consumes content. He went on to make some BIG recommendations, so here’s what I’m doing…

I’m going to make a special audio clip available where David covers his methods for staying on top of marketing in his business, along with some amazing book recommendations you HAVE to check out.

I’ve heard of a few of these, but am excited to dive into his other recommendations.

Get the bonus audio clip, along with a list of personal recommendations Dr. Maloley shared by clicking here.

Quotes – Click To Share On Twitter:

• “If you didn’t break a sweat, it wasn’t worth your time.” David
• “Sometimes you leap and your cape appears.” – David
• “What gets measured gets managed.” – Peter Drucker
• “The most important day for an entrepreneur is when they go from the maker of the thing, to a marketer of the thing.” – Dan Kennedy
• “If you find yourself going through hell, keep going.” Winston Churchill
• “Realize all of your assumptions may be wrong and test them.” – David
• “People don’t buy from people they don’t know, like, and trust.” – David
• “If you do what everyone else does, you’ll end up average by default.” – David
• “Never have a plan b because it distracts from a plan a.” – Will Smith

Resources:

• Nightgale Conant
• How to Win Friends and Influence People
• Joe Polish & Piranha Marketing
• Dan Kennedy
• Gary Vaynerchuck

Support The Show:

Without you, Ambitious Dentists, this should wouldn’t exist.

If you enjoyed today’s episode, please click here to give me an honest rating and review in iTunes.

This allows me to evolve that show as it goes on, and also helps spread the word to other podcast listeners since iTunes promotes shows with active engagement.